Panel management tools are more and more efficient and today deliver detailed and reliable information. Above all, they have become democratized and can very well be internalized. Today, having a base of customer panels is essential for anyone who wants to develop customer satisfaction and gain market share. However, the…
The new Customer Relationship Experience
Customer Experience, the #1 factor in the selection criteria In 2021, in a disrupted economic context and uncertain forecasts, Customer Relationship will become the main differentiating factor between brands. Competition is intensifying, products and services are equivalent in many sectors of activity, prices and margins are reduced … Distribution channels…
Why should you outsource?
When a company is not or no longer able to accomplish all of its missions internally, it turns to an external service provider to achieve its objectives. We then speak of outsourcing, in the broad sense. This mechanism is called BPO, for Business Process Outsourcing. Outsourcing certain missions is a…
Co-creation: involving your consumers is in your interest
Co-creation is, for a company, involving consumers in the process of creating an offer in order to improve its brand image. By being full players, customers are better able to buy the products or services of the company concerned. But does it really work? AreYouNet gives you all the answers…
When the consumer becomes your best advisor!
Entering the crystal ball of the behavioral mystery of customers and knowing how they will react to its products and services is the dream of every marketing manager, every business enterprise. Customers ? We would definitely like to know who they are, what they buy and most importantly, why they…
Why should you do a satisfaction survey?
Thanks to AreYouNet, the satisfaction survey is now within the reach of each type of business and for each type of market. Measuring satisfaction is the surest way to orient a strategy, correct errors and react quickly to demand. The satisfaction survey is the main vector for determining ROI (Return on Investment).
How to analyze consumer behavior?
Being able to identify trends in a market cannot be improvised. It is a complex process that involves collecting disparate data, starting with the analysis of consumer psychology
How to measure the notoriety of your brand?
When a brand is recognised by consumers, we talk about brand awareness. This is essential to push the purchase and involves a careful brand image to achieve it. AreYouNet presents five solutions to precisely assess your notoriety. Start with a notoriety study Brand awareness surveys are aimed at consumers…
An ergonomic website to improve the User Experience
How to optimize the UX of your website? The overall performance of your site is mainly driven by the UX. Indeed, offering an optimal web experience to visitors is today a real challenge. To address this problem, several tools are available on the market. No one is better placed than…