What is your feedback used for?

In the digital age all brands must have a strong online presence. Your visibility and searchability also takes into account the feedback collected; stars and reviews collected that are associated with your name. From Google’s SERP, your image value is measured by the amount and quality of your clients’ feedback….

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Best practices for managing your panels

Panel management tools are more and more efficient and today deliver detailed and reliable information. Above all, they have become democratized and can very well be internalized. Today, having a base of customer panels is essential for anyone who wants to develop customer satisfaction and gain market share. However, the…

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The new Customer Relationship Experience

Customer Experience, the #1 factor in the selection criteria In 2021, in a disrupted economic context and uncertain forecasts, Customer Relationship will become the main differentiating factor between brands. Competition is intensifying, products and services are equivalent in many sectors of activity, prices and margins are reduced … Distribution channels…

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Why should you outsource?

When a company is not or no longer able to accomplish all of its missions internally, it turns to an external service provider to achieve its objectives. We then speak of outsourcing, in the broad sense. This mechanism is called BPO, for Business Process Outsourcing. Outsourcing certain missions is a…

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